test10Copyright not evaluatedstring(23) "Copyright not evaluated"
array(4) {
["txt"]=>
string(23) "Copyright not evaluated"
["block_datas"]=>
string(0) ""
["block_thumbnail"]=>
string(0) ""
["block_media"]=>
string(1) "1"
}
Gender, branding, and the modern music industry
| Subtitle | the social construction of female popular music stars |
| Publish Place | New York |
| Publisher | Routledge |
| Publish Year | 2013 |
| Pages | XXIII, 194p. |
| ISBN/ISSN | 9780415894906 |
| Language | English/Engels |
- Shelfmark
- VS 54 2013 - B
| Description | Based on interview data with music industry professionals and theoretical frameworks from sociology, mass communication and marketing the author explores gender differences female artists experience and the manufactoring of female pop stars. She argues that the focus on the female pop star’s body as her core asset has resigned many women to being 'short term brands', positioned to earn as much money as possible before burning out or aging ungracefully. |
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https://hdl.handle.net/11653/book108586
