Author wants to discuss issues of marginality and gender in Israeli society and uses 'Not Naturally Inept But Socialized to be Inept' by Shlomo Swirski (1981) as a sounding board. Author's aim is to discuss a number of issues connected with gender blindness that are prevalent in sociological studies about Israeli society and uses ideas of some feminist theorists in order to uncover the gender blindness that Swirski exhibits in his book.